Social Media Manager Jobs in Delhi,Faridabad,Gurgaon - Bedford EDU

Job Objective:

• To manage all social media channels, and campaigns to sustain an engaging audience experience and to increase audience satisfaction. 
• Researching and analyzing social media trends, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy. 
• Promoting overall brand through social media channels. 

Job Duties:

• Manage social media marketing campaigns and day-to-day activities including:
  
• Develop relevant content topics to reach the company’s target customers.
  
• Create, curate, and manage all published content (images, video and written).
  
• Monitor, listen and respond to users in a “Social” way while cultivating leads.
  
• Conduct online advocacy and open a stream for cross-promotions.
• Develop and expand community and/or influencer outreach efforts.
• Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
  
• Manage promotions and Social ad campaigns.
  
• Manage efforts in building online reviews and reputation. 
• Monitor online reviews and respond to each review.
  
• Analyze key metrics and tweak strategy as needed.
  
• Compile reports for management showing results (ROI).
  
• Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
  
• Demonstrate ability to map out a comprehensive marketing plan. 
• Drive strategies that are proven by testing and metrics.
  
• Develop organizational elements in order to implement a proactive process for capturing happy, loyal customer online reviews.
  
• Monitor trends in social media tools, applications, channels, design and strategy.
  
• Identify threats and opportunities in user-generated content surrounding the company. 
• Report notable threats to appropriate management.
  
• Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. 
• Analyze, review, and report on the effectiveness of campaigns in an effort to maximize results.
  

• Possesses knowledge and experience in the tenets of traditional marketing. 
• Marketing degree is welcomed but not required with relevant work experience.
  
• Demonstrates creativity and documented immersion in social media.
  
• Experience sourcing and managing content development and publishing.
  
• Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.
  
• Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios.
  
• Maintains excellent writing and language skills.
  
• Exceeds at building and maintaining sales relationships, online and off.
  
• Practices superior time management.
  
• Is a team player with the confidence to take the lead and guide other employees when necessary. (ie: content development, creation and editing of content, and online reputation management).
  
• Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution.
  
• Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues.