Social Media Manager Jobs Opening in My Exam Revision at Mohali-Others, Bathinda, Chandigarh (Punjab), Mohali
Job Description
Position Overview
We are looking for a highly creative, results-driven, and strategic Social Media Manager to manage and grow our brand’s presence across all major social media platforms. The ideal candidate will be responsible for developing, implementing, and managing social media strategies to increase brand awareness, engage audiences, drive website traffic, and generate leads or conversions.
This role requires a blend of creativity, analytical skills, and marketing expertise. The Social Media Manager will work closely with the content, design, and marketing teams to deliver consistent and compelling brand messaging.
Key Responsibilities
1. Social Media Strategy & Planning
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Develop, implement, and manage comprehensive social media strategies aligned with overall business goals.
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Identify target audiences, set clear objectives, and select the right platforms to maximize engagement.
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Research the latest social media trends, tools, and algorithm updates to stay ahead of the competition.
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Establish KPIs and performance metrics for measuring campaign success.
2. Content Creation & Management
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Plan, create, and oversee high-quality, engaging, and visually appealing content (posts, stories, videos, reels, blogs, etc.).
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Work closely with graphic designers, video editors, and copywriters to ensure content consistency.
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Maintain a content calendar to ensure timely posting across multiple platforms.
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Ensure brand tone, voice, and visual identity remain consistent in all content.
3. Platform Management
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Manage and grow brand presence on all relevant platforms, including:
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Facebook
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Instagram
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LinkedIn
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Twitter (X)
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YouTube
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Pinterest
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Threads
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Optimize profiles with relevant descriptions, hashtags, keywords, and visuals to improve discoverability.
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Post content regularly and at peak engagement times.
4. Audience Engagement & Community Building
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Respond promptly to comments, messages, and inquiries on all platforms.
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Build and nurture strong relationships with followers, influencers, and brand advocates.
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Conduct polls, contests, and interactive campaigns to boost engagement.
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Monitor online conversations and manage the brand’s reputation proactively.
5. Paid Social Media Advertising
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Plan and execute paid social media campaigns on platforms like Facebook Ads, Instagram Ads, LinkedIn Ads, and YouTube Ads.
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Set budgets, target audiences, and optimize campaigns for maximum ROI.
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Analyze campaign performance and make data-driven decisions for better results.
6. Analytics & Reporting
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Use analytics tools like Meta Business Suite, Google Analytics, Hootsuite, or Buffer to track performance.
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Measure KPIs such as:
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Engagement rates
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Reach and impressions
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Click-through rates (CTR)
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Follower growth
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Conversion rates
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Prepare weekly, monthly, and quarterly reports for management review.
7. Influencer & Collaboration Management
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Identify and collaborate with influencers, bloggers, and content creators relevant to the brand.
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Negotiate partnerships and manage influencer marketing campaigns.
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Evaluate influencer performance and ensure alignment with brand objectives.
8. Trend Monitoring & Competitor Analysis
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Stay updated with industry trends, emerging platforms, and viral content formats.
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Track competitor activities to identify gaps and opportunities.
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Leverage trending topics and hashtags to increase visibility and engagement.
Required Skills & Competencies
1. Core Skills
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Expertise in social media strategy development and execution.
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Strong knowledge of digital marketing fundamentals.
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Excellent understanding of social media algorithms and platform updates.
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Ability to create engaging content that resonates with diverse audiences.
2. Technical Skills
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Proficiency in social media management tools such as:
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Hootsuite, Buffer, Later, or Sprout Social
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Meta Business Suite and LinkedIn Campaign Manager
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Canva, Adobe Photoshop, and video editing tools
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Familiarity with SEO principles and Google Analytics.
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Understanding of paid advertising platforms and budget optimization.
3. Personal Attributes
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Highly creative and innovative thinker.
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Strong storytelling and copywriting skills.
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Detail-oriented with excellent time management.
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Analytical mindset with data-driven decision-making abilities.
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Team player with the ability to lead cross-functional projects.
More information about this Social Media Manager Job
Please go through the below FAQs to get all answers related to the given Social Media Manager job
- What are the job requirements to apply for this Social Media Manager job position?
- Ans: A candidate must have a minimum of fresher as an Social Media Manager
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: B.Com, BA, BBA/BBM, BCA, BSc
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Social Media Manager is a work from home job?
- Ans: Yes,its a Work from Home Job.
- How many job vacancies are opening for the Social Media Manager position?
- Ans: There are immediate 1 job openings for Social Media Manager in our Organisation.