Social Media Marketing Executive Jobs Opening in Fairyysale at Mumbai
Social Media Marketing Executive
Job Description
Key responsibilities:
Based in Mumbai, this position is for someone who understands how to create content, build authentic engagement, and turn followers into customers. While source the clothes, you'll be the creative force behind our digital presence.
Very chill part-time work, 70% of the work is remote and 30% (2 days a week) is on site.
What You'll Do:
Transform our Instagram aesthetic and content strategy
Create scroll-stopping product photography
Handle customer DMs and sales conversations
Implement growth tactics that actually work
Stay ahead of platform algorithm changes and trends.
Key Responsibilities:
1. Instagram Aesthetic & Visual Strategy:
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Redesign and maintain a visually cohesive and branded Instagram grid layout.
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Establish a consistent visual identity, including brand colors, fonts, filters, and templates.
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Collaborate with photographers, designers, or content creators to ensure the aesthetic aligns with the brand’s values and appeals to our target audience.
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Regularly review the visual strategy based on audience feedback and analytics.
2. Content Creation & Scheduling:
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Develop and execute a content calendar that includes a mix of product promotions, lifestyle imagery, user-generated content (UGC), behind-the-scenes visuals, and reels.
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Capture or direct scroll-stopping product photography and short-form videos (reels, stories, etc.) tailored for Instagram.
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Write engaging captions, hooks, and CTAs that convert viewers into followers and followers into customers.
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Use tools like Canva, Adobe Creative Suite, CapCut, or InShot for content editing.
3. Engagement & Community Management:
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Handle all customer DMs, comments, and story replies in a timely and professional manner.
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Manage conversations related to sales inquiries, customer feedback, product availability, and shipping queries.
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Build and nurture a vibrant community by replying authentically, resharing UGC, and celebrating loyal customers.
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Use personalized messaging to guide followers from interest to purchase.
4. Sales-Driven Social Strategy:
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Develop and test organic growth tactics that actually work – hashtag strategies, influencer collaborations, giveaways, reels trends, etc.
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Implement tactics like link-in-bio optimization, product tags, Instagram Shopping, and Story Highlights to drive conversions.
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Track what drives sales via Instagram and adjust strategy accordingly.
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Collaborate with the e-commerce and sales team to align content with promotional campaigns.
5. Growth & Platform Insights:
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Monitor and adapt to Instagram algorithm changes, reels performance criteria, and industry best practices.
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Conduct competitor analysis to identify new tactics, content ideas, and tone-of-voice trends.
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Analyze post performance, engagement metrics, audience behavior, and conversion data.
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Prepare weekly and monthly reports with actionable insights for the team.
More information about this Social Media Marketing Executive Job
Please go through the below FAQs to get all answers related to the given Social Media Marketing Executive job
- What are the job requirements to apply for this Social Media Marketing Executive job position?
- Ans: A candidate must have a minimum of fresher as an Social Media Marketing Executive
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: 12th Pass (HSE)
- What are the salary requirements for this job?
- Ans: The salary range is between 10000 and 15000 Monthly. The Salary will depend on the interview. This Social Media Marketing Executive is a Full Time in Mumbai.
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Social Media Marketing Executive is a work from home job?
- Ans: Yes,its a Work from Home Job.
- How many job vacancies are opening for the Social Media Marketing Executive position?
- Ans: There are immediate 1 job openings for Social Media Marketing Executive in our Organisation.
Job Particulars
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