Content Writer and Social Media Manager Jobs in Bangalore - HuedLife

Job description

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The Content & Social Media Manager is responsible for writing and developing content for the various social media profiles and blogs. Composing social media posts that involve; copywriting, posting/editing photos, and videos and some minimal graphic design. This position also requires interacting with other staff to create content as well as composing statistics and reports.

Responsibilities:

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
• Knowledge of CANVA & Photoshop is preferred
• Generate, edit, publish and share daily content (original text, images, infographics, GIFs, video or HTML) that builds meaningful connections and encourages community members to take action.
• Oversee design of content visible on social media accounts.
• Curate content from around the web on topics that the company’s target audience might be interested in.
• Set up and optimize company pages within each platform to increase the visibility of the company's social content.
• Moderate all user-generated content in line with the moderation policy for each community.
• Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
• Provide updates on positive consumer comments as well as concerns that need to be addressed.
• Develop and expand community and/or influencer outreach efforts.
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
• Compile reports for management showing results based on customer feedback
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
• Grow and expand company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, Linked In, Twitter, and Instagram.
• Researches and monitors the activity of competitors.

Requirements:

• Fluency in English with good oral communication, presentation skills and strong interpersonal skills.
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
• Ability to post and distribute content required for advertising on social media accounts.
• Ability to increase views/followers to generate interest and advertising for the company.
• Understanding similarities & differences between multiple brands and how to post without creating offensive material.
• Ability to respond to reviews with detailed information and customer service support.
• Knowledge of gathering, reviewing, and composing reports based on guest feedback.
• Basic understanding of Social Media formats and how to log in/out, post, respond, and functions all other related content.
• Demonstrable social networking experience and social analytics tools knowledge
• Knowledge of online marketing and a good understanding of major marketing channels