1. Build and manage Vai Ra's social media profiles and presence, including Facebook, Instagram, and additional channels that may be deemed relevant
2. Create shareable content appropriate for specific networks to spread both our brand and our content, including blog pieces, articles, social media posts, newsletters, and videos
3. Create engaging content regularly to grow Vai Ra's brand awareness
4. Run our user-generated content engine (we have beautiful products and you will find ways to present them brilliantly on our social media channels)
5. Manage the posting schedule of the content on Instagram and our other social media channels
6. Help define the overall strategy of what copy to include in the post to the style of content
7. Help with the strategy and execution of Vai Ra's copy and how we communicate our brand by writing the copy for the website and writing blog posts