Executive Customer Retention Marketing (CRM) Jobs in Mumbai - BookMyShow

Executive Customer Retention Marketing CRM
BookMyShow
Expired
Posted: 23 Apr 21
Job Description
About the internship
Selected intern's day-to-day responsibilities include:
1. Execute campaigns to enhance customer lifecycle customer value, through retention marketing initiatives
2. Liaise with CRM platforms and solution providers to ensure that campaign deliverable is achieved
3. Collaborate with product managers and business counterparts to get the retention marketing KPIs achieved month on month
4. Execute monthly weekly and daily CRM campaigns
5. Ensure that the reporting cadence with various platforms for retention campaigns is followed
6. Collaborate with internal stakeholders: Engineering, finance, product, business teams, etc.
7. Collaborate with external stakeholders, including platforms, vendors, etc.
8. Work with the design and creative team to ensure that the campaigns are executed timely and achieve the brand KPIs
9. Execute multiple campaigns across email, app, and web notifications and SMS
10. Create data cohorts and use insight mining to execute campaigns and bring effective and efficient results
11. Execute email marketing and app re-engagement campaigns
12. Create campaign reports with attribution tracking and campaign deliveries
13. Work on agency and experience execution of CRM and retention marketing campaigns
1. Execute campaigns to enhance customer lifecycle customer value, through retention marketing initiatives
2. Liaise with CRM platforms and solution providers to ensure that campaign deliverable is achieved
3. Collaborate with product managers and business counterparts to get the retention marketing KPIs achieved month on month
4. Execute monthly weekly and daily CRM campaigns
5. Ensure that the reporting cadence with various platforms for retention campaigns is followed
6. Collaborate with internal stakeholders: Engineering, finance, product, business teams, etc.
7. Collaborate with external stakeholders, including platforms, vendors, etc.
8. Work with the design and creative team to ensure that the campaigns are executed timely and achieve the brand KPIs
9. Execute multiple campaigns across email, app, and web notifications and SMS
10. Create data cohorts and use insight mining to execute campaigns and bring effective and efficient results
11. Execute email marketing and app re-engagement campaigns
12. Create campaign reports with attribution tracking and campaign deliveries
13. Work on agency and experience execution of CRM and retention marketing campaigns
Skill(s) required
Learn these skills on Internshala Trainings
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Who can apply
Only those candidates can apply who:
1. are available for full time (in-office) internship
2. can start the internship between 13th Apr'21 and 18th May'21
3. are available for duration of 6 months
4. are from Mumbai and neighboring cities
5. have relevant skills and interests
* Women wanting to start/restart their career can also apply.
Other requirements
1. Must have one to four years of experience as a CRM professional
2. Must know email marketing (Kenscio, Mail chimp, etc.), app and web re-engagements platforms, including CleverTap, Web Engage, etc.
Perks
Additional Information
PPO offered based on the internship performance
Number of openings-1
Certificate: Will be provided at the end of the Internship
Job Particulars
Education Certificate Course (ITI), Diploma, M Phil / Ph.D, B.Com, M.Com, MA, BBA/BBM, BCA, BEd, BSc, MCA, MEd, MSc, PG Diploma, 12th Pass (HSE), Vocational Training, BFA, BSW
Who can apply Freshers
Hiring Process Face to Face Interview
Employment TypeInternship / Projects
Job Id1189031
Job Category Diploma , Tech Support
Locality Address
State Maharashtra
Country India
About Company
BookMyShow is a young organization where our workplace is an extension of our families back home. Mondays and Fridays have the same effect on us. We value positive vibes, honesty, a sense of judgment, empathy, integrity, and self-motivation. Our prime focus is to deliver our services with keeping our consumers in mind and we always strive to create an awesome experience for all our users.
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