Marketing Executive Jobs in Ahmedabad - Sahajanand laser technology limited
Job Description
- Designation:Marketing Executive
- Location:Gandhinagar/Ahmedabad
- Educational Qualification:B.E/B.Tech (Any Specialization)+ MBA (Marketing)
- Experience:0-2 Year
- Art directing, storyboarding and message development for creative design work for various Online and Offline Advertisements, Signage and Marketing Material.
- Decide, develop & execute Media & Advertisement Plan for Print, Outdoor, and Electronics & Online Media to generate Qualified Leads.
- Decide, develop & execute Bulk Mailing & Telemarketing Campaigns to sourced external database & present customer database for Lead Generation.
- Decide & develop Selling Support Tools, Corporate Marketing Tools & Product Presentations to have clear, concise & consistent message about Product & Service Offerings, Value Propositions, Unique Selling Points, and Corporate Information etc. Manage print production, receipt & its distribution to Regions as well as other Stake Holders.
- Decide, develop & manage more Professional & Exploitable Corporate Website to enhance Visitor Experience by having fresh Look & Feel of the site, Content Management, Image Gallery, Message Board, Newsroom, Catalogue & Video Library, Web Sales Enquiry Management, etc. to improve Web Traffic by SEO (Search Engine Optimization).
- Report Visitor Activity Trend in terms of Page Ranking Analysis & Google Analytics Trend.
- To create & implement a plan of Strategic External Communication directed towards Customers, Media, External Stake Holders i.e. Vendors & Partners, Industry Associations & the community-at-large.
- Coordinating Press Releases, Editorials, Newsletters, Company Website Content & Graphics.
- Manage the Trade Show & Event Calendar. Plan, organize, execute and manage Exhibitions, Customer & Partner Events, Industry Events – Seminars & Conferences, Sales Training Sessions & other Corporate Events, from scratch to finish, to strengthen the Brand, spread awareness about Product & Service Offerings & generate leads.
- Decide, develop & implement Internal Communication Strategies to keep Company Employees informed about Achievements & Milestones, New Product Launch, Company Events or Updates and Company’s participation at key Exhibitions.
- Develop, manage & update blue print of requisite Marketing Business Processes to have Cost Cutting w.r.t. Collateral Printing, Time Saving & Effort Saving.
- Manage Marketing Repository (Wealth of Knowledge).
- Build & Strengthen Long Term Relationship with relevant National & International, Regional & Local Industry & Industrial Business Associations as well as Media People to strengthen the Brand Value & acquire New Customers by associating with them.
- Decide, develop & implement the Strategy for Repeat Communication of the Brand in Multiple Ways with Frequency & Consistency to maintain Branding and Visual Identity Guidelines.
- Decide, develop & execute Short Term & Long Term as well as National & Regional Sales Promotion Schemes & Customer Connect Programs to increase to attract New Customers, to boost up Sales Volume & Profit & ultimately Brand Loyalty.
- Institute National & Regional Award Programmes for Suppliers, Partners & Channel Members to strengthen the Business Relationship.
- Decide, develop & execute Market Insight Strategy to evaluate Customer Satisfaction for present & lost Customers.
- In-Depth Product & Industry Competitive Analysis to support in formulating Future Marketing Strategy.
- Development & implementation of Go-To-Market Plan.
Job Particulars
About Company
Company Profile: A renowned name, Sahajanand Laser Technology Ltd situated at Gandhinagar, Gujarat is Pioneer in the manufacturing of laser marking & engraving, laser cutting, laser welding, solar cell scribing / micro-machining system in industrial segment. Fiber laser marking system with automations like Laser Marking for Bearing, Laser Marking for Piston Ring, Laser Marking for Valves, Laser Marking for Nozzles, Laser Marking for jewellery.