SEO Analyst Jobs in Mumbai,Navi Mumbai - Astha infra engg india pvt ltd

• We are looking for an SEO/ SEM expert to manage all search engine optimization and marketing activities.
  
• All SEO activities such as content strategy, link building
  
• Ability to understand and implement on-page & off-page SEO factors.
  
• Basic Understanding of HTML (only SEO specific) Like Title & Meta Description
  
• Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
  
• Excellent verbal, written and presentations skills Strong experience with the following are mandatory.
  
• Link Building
  
• Organic Ranking
  
• Keyword Research
  
• Track, report, and analyze website analytics Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  
• Knowledge of ranking factors and search engine algorithms Perform technical SEO audits, monitor and analyse key technical SEO elements and recommend fixes & improvements.
  

Responsibilities and Duties

• Review and analyze client sites for areas that need to improved, deleted, or revised.
• Prepare detailed strategy reports.
• Identify the least expensive but most powerful and profitable keywords for client sites.
• Run pay-per-click campaigns.
• Improve a company's organic search results.
• Write effective headlines, body copy, and websites.
• Ensure websites are filled with optimal keywords.
• Place keywords appropriately in copy to gain most search engine traffic.
• Write effective call-to-action statements.
• Write original, powerful SEO content for blogs and websites.
• Implement off-page SEO content strategies such as coding.
• Effectively use header tags.
• Keep abreast of white hat and black hat tactics so as not to violate search engine guidelines.
• Strategize ways to improve and track site performance.
• Compile and present SEO performance reports.
• Adjust PPC campaigns as needed.
• Consult with independent web designers to improve the navigation of a site to enhance its search engine ranking.
• Utilize basic programming and web design skills to enhance SEO.
• Evaluate product offering, traffic, landing page quality, content, design, security, payment options, shipping options, demographics of prospective customers when determining keywords and campaigns.
• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
• Track, report, and analyze website analytic and PPC initiatives and campaigns
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion and optimization
• Research and implement search engine optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Qualifications and Skills

• Knowledge for SEO ON PAGE AND OFF PAGE.
  
• Job Type: Full-time
  
• Salary: ₹12,000.00 to ₹20,000.00 /month