Social Media Executive Jobs in Lucknow - SARTHAK FOUNDATION
Job Description
About Us -
We are a not-for-profit organization registered under the Societies Act 1860 and are 12A and 80G (Income Tax Exemption) certified. Our mission is to serve children on the path to more fulfilling life by empowering them, in realizing their worth and potential, through support, opportunity, and education, thereby contributing to a stronger community and healthier world.
ABOUT POSITION : The primary objective of a Social Media Executive would be to attract and interact with the targeted virtual communities and users. The goal is to gradually achieve mass engagement and understanding, website traffic and participation by strategically exploiting all aspects of social media marketing tools.
ROLES AND RESPONSIBILITIES :
- Manage social media marketing campaigns and day-to-day activities on Facebook, Twitter, Instagram, YouTube, Blog, and Website.
- Build and execute social media marketing strategy through research and audience identification on Facebook, Twitter, YouTube, Instagram etc. This will include blogging, creating social media profiles, managing regular posts and responding to followers/comments.
- Generate, edit, publish and share daily content like activities of Yellow Rooms, events, children’s achievements, stories-Children, Donors and Volunteers, that builds meaningful connections and encourages community to join hands with Foundation.
- Connect with other foundations/ organisation/ministries working in education, through their websites, email , live chats etc. Approach/follow those organisations who can make relevant intervention in our area.
- Celebrity Endorsement; capture few bytes from our sponsors , donors, our esteemed guests, corporates heads etc. sharing their experience with Sarthak Foundation.
- Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review.
- Monitor trends in social media tools, applications, channels, design and strategy and connect with newer social media platforms.
- Continuously capture and analyse the appropriate news, social data, insights and best practices, and then act on the information by responding on either their or our social media platform.
- Design, create and manage promotions and Social ad campaigns / Events. Generate new trend and creative ideas on social media marketing platform
- Interact on other social media platforms of organisations/ foundations by engaging and participating in relevant discussions.
REQUIRED EXPERIENCE :
- Candidates with good experience will be preferred.
- Freshers can also apply
SKILLS REQUIRED :
- Good Writing skills
- Creative Skills
- Proactive