Senior Digital Marketing Executive Jobs in Chennai - SP Management Solutions Pvt. Ltd.
Senior Digital Marketing Executive
Job Description
Senior Digital Marketing Executive
Education
UG :B.Tech/B.E. in Computers
PG :PG Diploma
Doctorate :Doctorate Not Required
Salary : 2 -
4 years
Location
: Chennai( Ashok Nagar )
Job description
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
Required Candidate profile
- build and manage a rich content/editorial calendarthat attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.).
- Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers).
- Optimize our marketing automation and lead nurturing processes through email, content, and social channels.
- Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers.
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
Job Particulars
About Company
The sp management solutions is a startup company started on Dec 2019, and planned to procure more than 100 clients in the year 2020. our company is looking forward to hiring good and aspirant employees who have multitasking skills in execution and understanding needs of the company.