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Course Details

·       By the end of our Standard course you’ll be able to:


·         Implement your first SEO campaign for your website

·         Understand how search engines work including key Google algorithm changes

·         Explain the impact of local and personalized search on Google

·         Undertake keyword research and analyze competitor websites

·         Understand SEO considerations for servers and web hosting

·         Understand the fundamentals of onsite SEO and best practice for optimising page content

·         Recognise the importance of link building and off-site optimization for SEO

·         Use key SEO tools including Google Search Console



 

 

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